A designer who used
to live in numbers.

I'm a Colombian graphic designer based in Toronto, Canada. I used to live in a world of numbers: engineering, math, exact sciences. Studying graphic design let me meet a different version of myself, one who connects with people through color, image, and ideas instead of formulas.

What I love most is turning an idea into something people can actually see and feel: branding, flyers, informative pieces, photography, and photo editing. I don't stick to one fixed look. I read what a project or a client needs and adapt, while keeping my own voice in every piece.

Outside of design, you'll find me on a basketball court, at the gym, or dancing to EDM and Latin music depending on the day. I've chased that same energy through solo trips and volunteer work abroad, and it's taught me almost as much as design school has. What's next for me: freelancing, or joining a creative team where I can keep growing.

Daniela Arce

How I design.

Contrast first

Neutrals as a base, then a strong pop of color when the moment calls for it.

Intuitive process

I don't follow a rigid formula. I respond to a piece as it develops.

Adapt without losing my voice

Every project or client is different, so I shift my style while staying recognizably me.

Make people feel something

Confident, clean composition, with a moment of tension that catches your eye.

How a project moves forward.

Daniela Arce taking a playful selfie with hand-drawn doodle sunglasses and tie

"I keep my process simple and honest, so you always know where we're headed and what to expect."

Daniela
1. Getting the brief

I start by understanding what the project actually needs: who it's for, what it has to say, and what success looks like.

2. Finding the concept

Sketching, gathering references, and letting the idea take shape before I open any software.

3. Designing with intention

Neutrals as a base, then a strong pop of color when the moment calls for it. Every choice earns its place.

4. Refining

Stepping back, getting feedback, and adjusting until the piece feels confident and clean.

5. Delivering

Final files, ready for print or the web, with a bit of my personality baked into every one.